The Reel Store

Absolutely fantastic experience.I was amazed with everything, I’m a very huge fan of Frida, she was an incredible resilient woman/ artist. The visual was just perfect. It was empty but think I wouldn’t enjoy it if it was busy.All the staffs were very friendly and helpful.Totally recommend it if you guys know a bit of Frida’s painting as it links.

Enjoyable experience. Looks like the walls are moving, and the floor and ceiling movements makes the whole experience quite mesmerising. If you think a little deeper about the artistic theme, you can get even more out of the experience. People brought their kids in to run around and play, but I believe it would be a more contemplative experience if there was a bit more quiet.

Good to see Coventry has this kind of visual experience show now! It's a room that allows you to sit there to enjoy it without time limits. Apart from the experience itself, it definitely added the value because of the AC on a hot hot day...

Visited the Frida Khalo exhibition which was an immersive digital experience. The venue is designed specifically for digital experiences which means the final effect is just amazing.The exhibition itself was breathtaking with fantastic audio-visual effects and a stunning display of the art work and audio narration of key details of the artists life.The venue has wheelchair access, gender neutral toilets and lifts. Staff where helpful and the cafe provides a range of snacks and drinks. The gift shop was small and sadly had sold out of most merchandise relating to the exhibition.The venue itself is close to several car parks, premier inn hotel and Coventry train station.

Well, Frida is a symbol. People are usually interested in her life and work.This immersive exhibition was good enough, but it could be even better. People did not know where to stand to get the best experience.

We were early but allowed to join the queue inside which was great as it was icy outside. As it is a continuous programme we didn't have long to wait before entering the first room to read about Frida's Life and work. We then went downstairs for the projected light show of Frida's paintings. It was impressive to see her work lit up on the walls and floor. It lasted about half an hour. Well worth the visit.

Underwhelming experience.The concept is cool, but its only good for a few Instagram photos and that’s it. Not sure how they’ll sustain themselves long term unless they intend on changing the art regularly.It’s mainly one room, that’s quiet small. There’s another smaller room with some interactive art.

Amazing experience!!! ❤️Really immersive and surprisingly very relaxing as well. I went with my family and they all enjoyed it, kids really like it. You can film and take as many photos as you like, the place is located in the centre of Coventry and there are loads of car parks available. The staff was friendly and there are facilities in the building as well. I would dwff recommend stopping by if you are around Coventry. Buy tickets in advance and safe some cash.

A wonderful exhibition of Frida Kahlo, brought to life through video and projected pictures on the walls and floor . A 45 minute show was just about right and the staff were all helpful. If you can get to the show I highly recommend you go

A fun, immersive experience in Coventry. When I visited, there were two rooms to visit. I would have loved a more detailed explanation of the exhibits and the artists' thought processes behind them to understand a little more but it didn't take away from the activity.